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Dr Pepper

Dr Pepper “Be A Pepper” Flash Mob at NYSE
“What happens after the ringing of the bell in the New York Stock Exchange? Sometimes people just need to break out in song…like this group from Dr Pepper led by the “I’m a Pepper” guy David Naughton!”

Ok so some creatives have had a bit of an off day. Or get fed up with the client. Dr Pepper has produced a ‘Flash mob’ advert to kill all flashmobs - its so horribly cheesy and badly done that it might just be deliberate. This is the kind of product placement hijacking of flashmobs that was always feared and might well be the sound of the death knell.

Lets see what all the fuss is about:

| Articles | Posted on Jan 29, 2010 | Permalink:
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